PICOR Connect | Trends in Commercial Real Estate

Hey Commercial Real Estate, Welcome to the Mobile Workforce: Tanner McGraw Guest Post

Posted on Tue, Jan 31, 2017

Why are commercial real estate professionals so laggard in their adoption of mobile? Sure, they’re using their phones to make calls and send emails, but that barely scratches the surface of what their mobile devices could be doing to help grow their business and serve their clients better. The rest of the workforce, particularly business leaders, uses mobile for—well—just about everything.

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Topics: Technology, Commercial real estate, Marketing

6 Tactics to Own Your CRE Market: APTO Guest Post

Posted on Thu, May 26, 2016

As you know all too well, success in commercial real estate doesn’t come easy. Triumphing in this business requires drive, focus, and a lot of hard work. It also demands a systematic approach that helps you direct your limited time and resources to activities that will bolster your client relationships and truly drive business. Identifying these and prioritizing them over everything else will help you work smarter and achieve success more quickly.

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Topics: Commercial real estate, Investment property, Leasing, Marketing

The new #CREcosystem - RealMassive research report

Posted on Thu, Mar 31, 2016

"The commercial real estate industry (CRE) is experiencing one of the most profound economic, social and cultural transformations in history. Globalization, rapid urbanization, shifting demographics, and technological advances are ushering in unprecedented change, and today’s landscape looks dramatically different than it did even one decade ago. CRE professionals are tasked with finding new ways to adapt to this fluid and on-demand business landscape and in order to remain relevant and competitive in the digital era, the industry as a whole must operate dynamically and iterate rapidly."

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Topics: Technology, Commercial real estate, Market trends, Social Media, Marketing

4 Outcomes of Marketing Commercial Real Estate in the Social Sphere

Posted on Tue, Jan 05, 2016

This post was originally published on the Cushman & Wakefield Atlanta blog in December 2014. Link below.

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Topics: Commercial real estate, Social Media, Marketing