To borrow from MasterCard’s 17-year ad campaign run, some things are priceless. Retaining a tenant is one of them. Cleaning and refitting a space to show, vacancy carrying cost, marketing and advertising fees, commissions and incentives, lease concessions to entice a new tenant? In a market like Tucson’s where competition for tenants remains fierce, keeping them truly is priceless, and it cannot begin as the expiration date is upon you.
